HONG KONG · SEO / GROWTH MARKETING / AI PRODUCT BUILDER
I help busy founders and marketing teams turn the attention they already earn into enquiries, sales and a website that works harder. For 10+ years, I have handled the strategy and the hands-on work — SEO, GEO, content, web development and CRO — so you spend less time chasing disconnected fixes and more time growing the business.
I do not build marketing theatre, and I do not confuse traffic, pretty pages or AI buzzwords with growth. The goal is simple: make your business easier to find, easier to trust and easier to choose.
ONE PARTNER, END TO ENDSearch demand, content, UX, code and data stay connected. No strategy deck gets lost between departments.
START WITH THE REVENUE QUESTIONWe begin with your offer, margin, audience and bottleneck — then choose the work most likely to move enquiries or sales.
02 / WHY I WORK ACROSS THE STACK
A ranking is only the opening move. I learned to build across search, websites and products because business owners need the whole path to work — from the first query to a confident enquiry.
Technical SEO, content, authority and local search that meet real demand in Hong Kong and beyond — from competitive categories to regulated markets and migrations.
SEO / CONTENT / AUTHORITYWhen your website is slow, unclear or hard to trust, I work on the architecture, code, UX and conversion path — not just the recommendations.
WEB / UX / CROI build and test AI products, voice experiences and GEO systems myself, so advice stays grounded in what users, teams and budgets can actually support.
AI / GEO / PRODUCT03 / WHAT I BRING TO THE TABLE
Busy teams do not need four vendors and a pile of disconnected reports. They need a clear call on what to fix first — and someone who can make it happen.
Make Google, AI answer engines and your next customer understand your expertise, your offer and why you are the credible choice.
Turn positioning, information architecture, design, speed and conversion into one path from first impression to enquiry.
Use AI where it creates a real advantage — without ignoring latency, cost, privacy or the people who have to use it.
04 / NUMBERS BEAT NOISE
No fixed ranking promises. No vanity dashboard. We look for the signals that matter to a business: qualified visibility, demand, enquiries and revenue. The numbers below are real examples of that work.
Built 8,800+ organic keywords for an AI eyewear brand, expanding competitive topics and brand demand.
Restored search visibility within two months of a domain migration, returning important education topics to page one.
Connected search intent, page experience and content paths to turn organic traffic into more real enquiries.
Built search demand, product content and conversion paths from zero, aligning rankings with revenue.
05 / HOW I MAKE MARKETING EASIER
You should know what is happening, why it matters and what comes next — without sitting through another jargon-heavy status call.
No account-manager relay. I stay close to the audit, priorities, content, technical changes and data.
A new channel will not rescue a weak offer or a confusing page. We handle the constraint with the biggest business impact first.
I can work with developers on Schema, JavaScript and indexing — and with leadership on risk, resources and return.
SEO, GEO and product growth depend on market, competition, history and execution. You get evidence, trade-offs and a clear next move.
The work is documented and structured so your business becomes more capable, not more dependent.
06 / KNOW IF WE SHOULD TALK
I am most useful when a business has a real growth problem, wants an experienced second brain and is ready to act on the answer.
07 / LET’S FIND THE FIRST FIX
No long brief, no sales theatre. Leave your website plus an Email or WhatsApp. I’ll look at it personally and come back with the first issue worth fixing — not a generic checklist.